NUSMed Admissions 2025 Cycle (NUS Yong Loo Lin School of Medicine ADMISSIONS)
Shaping the future of Asia’s leading medical school.
Campaign brand design
NUS Medicine’s student ambassadors donning specially-designed shirts at NUS Medicine Open House 2025.
NUS Yong Loo Lin School of Medicine (NUS Medicine) came to us with a challenge: revamping their admissions brand for 2025 to feel welcoming, inspiring, and most importantly - not intimidating
Thus began the Medicine and More campaign.
Our branding centred around what so many NUS Medicine students already know and love about the school – quality medical education, the vibrant student life, diverse community and co- curricular experiences, and more.
Various designs created engage students via email and social media throughout the year-long admissions cycle.
A brochure showcasing the vibrant and exciting NUS Medicine journey awaiting students, and highlighting crucial steps for applications.
NUS Medicine faculty conducting a sharing with students.
The clean, modern aesthetic of the school needed a human touch; one that we believe helped to highlight the nurturing, welcoming side of NUS medicine.
Photos of signages and volunteers dressed in our Medicine and More T-shirts during Meet and Greet, the final event in the Admissions cycle.
Compared to previous years, Medicine and More generated the greatest search traffic for NUS Medicine throughout the Admissions cycle.
